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HD DVD with 70% of stand alones. Can Sony win?

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Old 07-01-2007, 06:26 PM   #1  
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Default HD DVD with 70% of stand alones. Can Sony win?

Thanks to Bruceames who provided us with this link on another thread.

http://biz.yahoo.com/prnews/070629/nef003.html

These stats now show HD DVD pushing ahead to 70% of the stand alone market!

With the 13% figure of Xbox & PS3 owners using their game consoles for movies, it become clear that HD DVD is a bigger market base for HD movies.

It appears that BD owners are more enthused about buying more disks than HD DVD owners, since they paid 1000 for their player!

From this it appears that the stand alone players is the factor!

With 70%, they know the HD DVD's will sell.

The article also states the more advanced features of HD DVD!

"Press Release Source: Toshiba America Consumer Products, L.L.C.

HD DVD Delivers Advanced Content and Interactivity by Offering Exclusive Web-Enabled Capabilities
Friday June 29, 9:00 am ET
Momentum for HD DVD continues to grow as player sales reach new heights and Toshiba captures 70 percent share of high definition set-top player market


WAYNE, N.J., June 29 /PRNewswire/ -- Today at its summer press event, Toshiba America Consumer Products, L.L.C. ("Toshiba") announced that HD DVD is bringing a whole new world of high definition entertainment to the hands of consumers. Delivering on the promise to provide advanced content and interactivity, new HD DVD titles with web-enabled network capabilities now allow consumers to easily access additional content and bonus features, as available, to enjoy their favorite HD DVD movies like never before. Current users of Toshiba HD DVD players can enjoy the web-enabled network capabilities by updating to the latest HD DVD player firmware, now available from Toshiba.

Since the launch of HD DVD, all of Toshiba's players have offered advanced interactive functionality including picture-in-picture video and audio commentary, which have already been available on many HD DVD movies. Now Toshiba takes interactivity to the next level. The company's latest firmware update supports improved network connectivity for downloading web-enabled network content and is another example of the company's commitment toward achieving the ultimate home entertainment experience. No other high definition home entertainment format currently matches the features offered by Toshiba and the HD DVD format.

"Through web-enabled network connectivity, HD DVD is unlocking the door to an entirely new world of entertainment and once again achieving another milestone in next generation DVD," said Jodi Sally, Vice President of Marketing, Toshiba's Digital A/V Group. "With HD DVD, studios have the ability to develop new and unique content for movie fans, enabling consumers to have an entirely new way to access entertainment and customize their home movie experience that is currently not available with any other format."

Toshiba HD DVD Players' Web-Enabled Network Capabilities

Using the Ethernet ports found on all Toshiba HD DVD players, and the currently available firmware update, once connected to the network, users can download bonus features, as available, from a movie studio's server. This data is then saved in the player's persistent storage and can be accessed by the user. In addition to downloading new bonus features, some HD DVD discs may even include locked prerecorded content which can be unlocked with a downloadable key from the studio's online server.

In addition to downloading content, HD DVD users also have the ability to upload content and interact with content providers. For example, with the award winning title, "Blood Diamond" from Warner Home Video, users can participate in interactive polls. After providing feedback, results are delivered back to users via the HD DVD player.

Web-enabled network content became available on June 26 with the launch of Bandai Visual's anime title "Freedom" volume 1. This title is the first HD DVD anime title available in the United States, the first web-enabled network content disc and the first "twin format" disc (featuring both HD DVD and DVD on one side of the disc).

"While others may talk about interactivity, HD DVD has proven time and time again that it offers true interactive features and capabilities for consumers which can make the enjoyment of movies a new experience every time they're viewed," commented Sally.

Toshiba Announces 24p Output

Coming in early September, Toshiba will add an enhanced performance function to its HD-XA2 and HD-A20 HD DVD players by offering the capability for users to update the firmware of their players allowing playback of film content in 1080p/24 frames per second, or 24p. Movie films are traditionally captured at 24 frames per second and Toshiba's HD DVD players will be able to maintain this frame rate allowing consumers to enjoy movies in their native form.

Mandatory to the HD DVD format, every Toshiba player is equipped with an Ethernet port. In addition to the capability to access web enabled content, this also allows HD DVD owners to conveniently update the firmware of their players with new features and performance improvements.

Movie Aficionados Adopt HD DVD as the Next High Definition Format of

Choice - The Numbers Speak for Themselves

Responding to recent promotions as well as the industry growth of HDTV, the market adoption of HD DVD increased significantly in the past 2 months garnering Toshiba with approximately 70 percent share of all high definition set-top players, both HD DVD and Blu-ray, in both April and May according to NPD. "These numbers prove once again that HD DVD is the high definition format of choice," commented Sally.

Effective July 1st the pricing levels available during the May and June promotions will become standard MSRPs, making the HD-A2 available for an every day price of $299.99 and the HD-A20 for $399.99. The top of the line HD-XA2 continues at $799.99 (MSRP).

Important Notes:

HD DVD with high-definition content required for HD viewing. DVD with standard definition content will upconvert to near HD quality. Viewing high- definition content and up-converting DVD content may require an HDCP capable DVI or HDMI input on your display device. Firmware update may be required for some interactive features depending on content, which may also require an always-on broadband internet connection. Some features may require additional bandwidth. To take advantage of the web-enabled network content, downloading and installing the latest firmware update (ver.2.2 for HD DVD player models HD-XA1, HD-A1, and HD-D1; and ver.2.0 for HD DVD player models HD-XA2, HD-A2, HD-A2W, HD-D2, HD-A2C, and HD-A20) is required. Web-enabled features will require an always on broadband connection along with specific movie titles that include this form of content. MP3/WMA audio files not supported. Some current DVDs and CDs may not be compatible. Some Combo Discs and Twin Format Discs may not be compatible. HDMI audio support for PCM only. For 24p output, content that was created in 1080p/24 frames/sec is required. Viewing 24p output requires an HD display capable of accepting a 1080p/24Hz signal. Because HD DVD is a new format that makes use of new technologies, certain disc, digital connection and other compatibility and/or performance issues are possible. This may, in rare cases, include disc freezing while accessing certain disc features or functions, or certain parts of the disc not playing back or operating as fully intended. If you experience such issues, please refer to the FAQ sections of www.toshibahddvd.com or www.tacp.toshiba.com for information on possible work-around solutions or the availability of firmware updates that may resolve your problem, or contact Toshiba Customer Solutions. Some features subject to delayed availability. While Toshiba has made every effort at the time of publication to ensure the accuracy of the information provided herein, product specifications, configurations, system/component/options availability are all subject to change without notice. For additional information on Toshiba HD DVD players, please visit http://www.tacp.toshiba.com/hddvd/

About Toshiba America Consumer Products, L.L.C.

Toshiba America Consumer Products, L.L.C. is owned by Toshiba America, Inc., a subsidiary of Toshiba Corporation, a world leader in high technology products with subsidiaries worldwide. Toshiba is a pioneer in HD DVD, DVD and DVD Recorder technology and a leading manufacturer of a full line of home entertainment products, including flat panel TV, combination products and portable devices. Toshiba America Consumer Products, L.L.C. is headquartered in Wayne, New Jersey. For additional information, please visit www.tacp.toshiba.com.

HDMI, the HDMI logo, and High-Definition Multimedia Interface are trademarks or registered trademarks of HDMI Licensing, LLC.

HD DVD and DVD are trademarks of DVD Format/Logo Licensing Corporation."

http://biz.yahoo.com/prnews/070629/nef003.html
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Old 07-01-2007, 07:50 PM   #2  
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The news just keeps getting better, thanks Buford_Pusser and Bruce for the link/post.

All we need now is just one big studio to go either neutral or exclusive.

70%, woohoo
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Old 07-01-2007, 08:07 PM   #3  
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Keep in mind that HD DVD doesn't have 70% of the total standalone market, but rather the 70% represents the market share of the last two months. I was under that impression at first since I didn't carefully read the wording that it was only for April and May.

Hopefully HD DVD can continue the momentum with the new price cuts but we'll have to contend with the newly launched $499 Sony BD player. Both are selling side by side now I hear at some Costcos (Sony at $450 and the Toshiba at $250) so it's going to get interesting.

In HD DVD's favor however, is that Sony has to appease their BDA partners and Toshiba doesn't. If Sony continues to play along with Toshiba's pricing game, they will face the wrath of Panasonic, Samsung, Pioneer and the other BD manufactureres and they may seek out the relatively fresh dual format pastures where Toshiba and Sony won't crap on.
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Old 07-01-2007, 08:09 PM   #4  
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In HD DVD's favor however, is that Sony has to appease their BDA partners and Toshiba doesn't. If Sony continues to play along with Toshiba's pricing game, they will face the wrath of Panasonic, Samsung, Pioneer and the other BD manufactureres.
Are you saying Pana, Sam, and Pioneer will jump ship to Toshiba if this momentum keeps flowing? Or the other way around?
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Old 07-01-2007, 08:13 PM   #5  
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Are you saying Pana, Sam, and Pioneer will jump ship to Toshiba if this momentum keeps flowing? Or the other way around?
I'm saying that if Sony chases after Toshiba in the pricing game, they will leave their buddies (Pana, Sam, etc) behind in the dust and uncompetitive. They will either soldier on and stay behind Blu-ray, or they will start to manufacture dual format players. My money would be on the latter.
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Old 07-01-2007, 08:21 PM   #6  
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Ah I see said the blind man. Got ya now. Do you think it will be good if they start with the dual format players?
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Old 07-01-2007, 08:25 PM   #7  
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. Do you think it will be good if they start with the dual format players?
Yes. The sooner the better. Then we can all put the format war behind us.

Once the wheels of dual format players start turning fast enough then it's all over for any hope of a win by either side. I think by Xmas 2008 they will be under $500 and will make the standalones start to appear obsolete by comparison. So it's important to get those wheels a turning ASAP. (of course, unless one still has good hope of a win by either side, but I don't anymore)

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Old 07-01-2007, 08:28 PM   #8  
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Um, this is old news. How many threads are we gonna have about this? I don't want to see Lee Stewart's record broken.
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Old 07-01-2007, 08:29 PM   #9  
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Damn straight. The sooner the better. Then we can all put the format war behind us.
"The more things change . . . the more they remain the same."

DF players will not change the war. BRD will continue to lead in software sales for a long time so that fact will continue to be thrown into the faces of HD DVD owners - hence the format war.

Remember BRD wants a win while HD DVD wants to survive.
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Old 07-01-2007, 08:37 PM   #10  
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Remember BRD wants a win while HD DVD wants to survive.
Yes
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Old 07-01-2007, 08:42 PM   #11  
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Um, this is old news. How many threads are we gonna have about this? I don't want to see Lee Stewart's record broken.
Glow you sound like the Bush Administation when they say. "Warrentless wire taping? Oh thats old news. We don't talk about that anymore. Wanna see my shinny new bike?"
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Old 07-01-2007, 08:42 PM   #12  
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Originally Posted by Lee Stewart View Post
"The more things change . . . the more they remain the same."

DF players will not change the war. BRD will continue to lead in software sales for a long time so that fact will continue to be thrown into the faces of HD DVD owners - hence the format war.

Remember BRD wants a win while HD DVD wants to survive.

I think they both want to win, at the moment Toshiba are probably thinking to themselves, we have to look at survive right now, but later on if they are still in it and have a good chance, then they will think about winning, but you are right, as of now, its survival while blu ray are easily locking their eyes on winning.
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Old 07-01-2007, 08:56 PM   #13  
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Yes
So whose goal is really obtainable? I just don't see BRD winning - but I definitely see HD DVD surviving
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Old 07-01-2007, 08:57 PM   #14  
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Quote:
Originally Posted by Lee Stewart View Post
DF players will not change the war. BRD will continue to lead in software sales for a long time so that fact will continue to be thrown into the faces of HD DVD owners - hence the format war.

Remember BRD wants a win while HD DVD wants to survive.
I don't understand your logic. If dual format players become the norm I won't care anymore if the cases are red or blue and neither should anyone else. That's what DF players are for, right? Your comment about it "continue to be thrown into the faces of HD DVD owners" seems rather odd.

What do you think will happen?
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Old 07-01-2007, 09:01 PM   #15  
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I think they both want to win, at the moment Toshiba are probably thinking to themselves, we have to look at survive right now, but later on if they are still in it and have a good chance, then they will think about winning, but you are right, as of now, its survival while blu ray are easily locking their eyes on winning.
Well said HD VHS. If Blu-ray were behind, they would be focusing on surviving first and thinking of a win when they believe they have a chance.
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