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Old 03-16-2012, 03:54 PM   #1981
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‘Immortals’ Clears 1.2 Million Disc Units

16 Mar, 2012
By: Chris Tribbey


'Immortals'

20th Century Fox Home Entertainment has sold more than 1.2 million units of the action-fantasy film Immortals during its first week of release, the studio and Relativity Media announced March 16.

In a positive sign for high-def, 44% of retail disc sales were Blu-ray Disc, and the 3D Blu-ray combo pack accounted for 10%.


“We could not be more proud of Immortals’ performance and appeal as it was a break-out box office hit theatrically worldwide and has also found success in home entertainment” said Tucker Tooley, co-president of Relativity. “The Blu-ray of Immortals truly captures the excitement and drama of [director] Tarsem [Singh’s] gorgeous film.”

Taking in more than $227 million worldwide, the film is Relativity’s highest-grossing film to date as an independent distributor.

The Blu-ray includes an alternate beginning, two alternate endings, deleted scenes, a graphic novel and more.


http://www.homemediamagazine.com/res...sc-units-26709
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Old 03-16-2012, 04:04 PM   #1982
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-'GAME OF THRONES' RULES HBO'S DVD SALES

Lisa Richwine, Reuters
March 16, 2012, 7:13 am

LOST ANGELES, March 15 (Reuters) - HBO's award-winning fantasy drama "Game of Thrones" has earned a new crown: the largest first-week DVD sales among any series in the cable network's history.

Season one DVD sales reached about 350,000 units in the first seven days following its March 6 release, the network said on Thursday. That pace ranks ahead of other popular HBO series including "The Sopranos," "Sex and the City" and "True Blood."

The DVD sales indicate strong interest in "Game of Thrones" ahead of the second season, which starts April 1.

The "Game of Thrones" news comes as HBO battles the backlash from its cancellation of the show "Luck," produced by series star Dustin Hoffman, after the death of a third horse on the show.

"Game of Thrones" tells the story of clashes among seven noble families seeking control of the fictional medieval region of Westeros. The series is derived from the five best-selling novels by George R.R. Martin and became a hit when it debuted last year. The show averaged 9.3 million viewers during its first season, ranking fourth among all series in the network's history.

The series earned critical acclaim and a supporting actor Emmy for Peter Dinklage, who plays the clever but rude Tyrion, among other awards. HBO is a unit of Time Warner.

The program also set an HBO series record for sales of digital downloads from outlets such as iTunesapple, the network said, but it did not provide figures.

"What we are seeing is 'Game of Thrones' being a hit across all platforms-network, disc and digital," said Henry McGee, president of HBO Home Entertainment.

(Reporting By Lisa Richwine; Editing by Ron Grover and Bob Tourtellotte)
http://au.news.yahoo.com/world/a/-/w...bos-dvd-sales/




Maybe that's DVD and BD.

If Immortals did around 1.2 million units and 44% overall BD marketshare including Walmart that would seem to calculate out to more total units. We'll know better soon.

But its an expensive box set and had a non Walmart Nielsen Videoscan Blu-ray marketshare of 56.73% so that's a bunch for Blu-ray.
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Old 03-16-2012, 05:48 PM   #1983
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Quote:
20th Century Fox Home Entertainment has sold more than 1.2 million units of the action-fantasy film Immortals during its first week of release
Quote:
Season one DVD sales reached about 350,000 units in the first seven days following its March 6 release, the network said on Thursday
.

According to Nielsen FA, Games of Thrones had an index of 76.09 vs. 100 for Immortals. So something's not right, because if the Nielsen ratios are right, then Immortals sold 4 units for ever 3 that Game of Thrones sold. According to the press releases, the ratio is 10 units Immortals for every 3 Thrones sold.

I don't think HBO would just publish what the DVD sold. DVD means all units as the term is often used for DVD + Blu-ray. Besides, it would be ludicrous to leave out Blu-ray sales as it sold more units than DVD did.

Will be interesting to see which figure The-Numbers uses (and if they'll prorate it for six days), but my money is on the larger number.

Last edited by bruceames; 03-16-2012 at 05:51 PM..
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Old 03-16-2012, 06:41 PM   #1984
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“We could not be more proud of Immortals’ performance and appeal as it was a break-out box office hit theatrically worldwide and has also found success in home entertainment” said Tucker Tooley, co-president of Relativity.
Sorry - that's not what I would call a box office hit - far from it:

http://boxofficemojo.com/movies/?id=warofgods.htm
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Old 03-16-2012, 06:45 PM   #1985
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Well first off the Nielsen Videoscan first alert still does not include Walmart sales so DVD sales are always more there, even now.

Plus seven days is the first week studio claim while the Nielsen Videoscan report has the new titles usually on Tuesday and ends on Sunday and the HMM revenue data ends on Saturday, so those are six or five day reporting after the Tuesday releases.

The trends will all be the same and general relationships with other titles but all the data sources we have differ in date ranges , covering Walmart or not and in their methods so magnitudes are always an issue.


We also had this conflict in the reporting as well for Immortals:

The Nielsen Videoscan first alert reported Blu-ray unit share was with Blu-ray 3D skus being 18.45% of OD sales.

Immortals Blu-ray 3D

58.82% of OD was Blu-ray
31.36% of Blu-ray was Blu-ray 3D
18.45% of OD was Blu-ray 3D


Quote:
20th Century Fox Home Entertainment has sold more than 1.2 million units of the action-fantasy film Immortals during its first week of release, the studio and Relativity Media announced March 16.

In a positive sign for high-def, 44% of retail disc sales were Blu-ray Disc, and the 3D Blu-ray combo pack accounted for 10%.
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Old 03-16-2012, 06:51 PM   #1986
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Quote:
Originally Posted by bruceames View Post
.

According to Nielsen FA, Games of Thrones had an index of 76.09 vs. 100 for Immortals. So something's not right, because if the Nielsen ratios are right, then Immortals sold 4 units for ever 3 that Game of Thrones sold. According to the press releases, the ratio is 10 units Immortals for every 3 Thrones sold.

I don't think HBO would just publish what the DVD sold. DVD means all units as the term is often used for DVD + Blu-ray. Besides, it would be ludicrous to leave out Blu-ray sales as it sold more units than DVD did.

Will be interesting to see which figure The-Numbers uses (and if they'll prorate it for six days), but my money is on the larger number.
Maybe some dude at Reuters just took the DVD figure and ignored the Blu-ray Disc number from HBO in writing the wire service article.

We've seen worse throughout the years looking at this stuff.
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Old 03-16-2012, 06:59 PM   #1987
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Quote:
Originally Posted by Kosty View Post
Well first off the Nielsen Videoscan first alert still does not include Walmart sales so DVD sales are always more there, even now.
And you know this how? Also, how do you account for The-Numbers, which estimates Walmart in their figures, has an almost perfect mirror image of the Nielsen ratios, to within a few percent? You're saying TN ratios are legit, yet at the same time assuming Walmart DVD shares to be higher? You can't have it both ways.

Quote:
Plus seven days is the first week studio claim while the Nielsen Videoscan report has the new titles usually on Tuesday and ends on Sunday and the HMM revenue data ends on Saturday, so those are six or five day reporting after the Tuesday releases.
Of course, but the ratios will still about the same. I don't think leaving Monday day 7 sales out for both titles will skew the ratio hardly at all from what was stated.

Last edited by bruceames; 03-16-2012 at 07:05 PM..
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Old 03-16-2012, 07:04 PM   #1988
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Originally Posted by Kosty View Post

Immortals Blu-ray

58.82% of OD was Blu-ray
31.36% of Blu-ray was Blu-ray 3D
18.45% of OD was Blu-ray 3D
It would be clearer to state the ratios like this:

40.37% of OD was 2D Blu-ray
18.45% of OD was 3D Blu-ray
41.18% of OD was DVD

That way, the percentages add up to 100% for OD, and doesn't give the impression that 3D Blu-ray is an add-on percentage to the 58.82% figure already stated for Blu-ray.
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Old 03-16-2012, 07:18 PM   #1989
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Yeah that's better to understand that way.

HMM says in the report
Quote:
† Percentage of Overall Disc Sales in a 3D format; 3D is considered a Blu-ray version and is also part of the BD Share for each title.
So its :


40.37% of OD was 2D Blu-ray
18.45% of OD was 3D Blu-ray
58.82% of OD was Blu-ray

41.18% of OD was DVD







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Old 03-16-2012, 07:23 PM   #1990
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The Walmart DVD shares are still higher than the overall market but its getting closer since last year for most releases. Its getting close to them margin of error in the estimates now but the Nielsen Videoscan first alert will always track somewhat lower still without having the Walmart data in the first alert report more so with some genres.

As Walmart sells more and more Blu-ray volume and its marketshare for Blu-ray gets closer and closer to its DVD volumes the difference with or without including Walmart in the Nielsen Videoscan first alert report gets smaller and smaller over time. For most releases now it probably is only a few percent. Its not like it was a few years ago when there was a significant difference between the Walmart DVD/BD ratio and the rest of the market as captured by Nielsen Videoscan.

For Immortals it would not make much of difference with that Blu-ray friendly genre. The difference is probably more in the date range covered or the studio having access to more data not only from Walmart but other online retailers.
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Last edited by Kosty; 03-16-2012 at 07:32 PM..
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Old 03-17-2012, 07:14 AM   #1991
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Quote:
Originally Posted by bruceames View Post
.

According to Nielsen FA, Games of Thrones had an index of 76.09 vs. 100 for Immortals. So something's not right, because if the Nielsen ratios are right, then Immortals sold 4 units for ever 3 that Game of Thrones sold. According to the press releases, the ratio is 10 units Immortals for every 3 Thrones sold.

I don't think HBO would just publish what the DVD sold. DVD means all units as the term is often used for DVD + Blu-ray. Besides, it would be ludicrous to leave out Blu-ray sales as it sold more units than DVD did.

Will be interesting to see which figure The-Numbers uses (and if they'll prorate it for six days), but my money is on the larger number.
Quote:
Originally Posted by fitprod @ HDD
I think it is DVD only... Taking the total of Immortals, which is 1.2 million and multiplying it by .7609, which was the share of Game of Thrones on the overall chart, you would get around 900,000 units for Game of Thrones. The numbers still don't quite work, but even if the total was 800,000 total units DVD + Blu-ray, that actually sounds about right since it was a 43/57 split for Game of Thrones between DVD + Blu-ray. (This is based upon the early charts...)

fitprod
Makes sense. Could very well be. We shall see.

We have seen general press reports sometimes screw up the distinction both by missing that the studios often mention or use the phrase DVD when they more generally mean DVD and Blu-ray or the writers just reports DVD units or sales when they more accurately should have reported DVD and Blu-ray together.
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Old 03-19-2012, 03:24 AM   #1992
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Interesting graphic in today's WSJ (market share by retailer of physical DVD sales, 2011):

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Old 03-19-2012, 09:03 AM   #1993
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Originally Posted by mikemorel View Post
Interesting graphic in today's WSJ (market share by retailer of physical DVD sales, 2011):

So if UV fails at Walmart everyone else is screwed right?
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Old 03-19-2012, 09:05 AM   #1994
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Originally Posted by bombsnizzle View Post
So if UV fails at Walmart everyone else is screwed right?
UV?

Blu-ray has already failed. What's UV going to change?
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Old 03-19-2012, 10:24 AM   #1995
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Originally Posted by GizmoDVD View Post
UV?

Blu-ray has already failed. What's UV going to change?
yeah yeah yeah .

Just like Blu-ray is making more money for the studios and is profitable and growing year after year so will UltraViolet and other new revenue streams.

Nothing by itself will ever replace the magnitude or circumstances of DVD but together Blu-ray , UltraViolet and other digital alternatives and new revenue streams like Netflix content royalties will all add up together to make up much of the DVD decline.
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Last edited by Kosty; 03-19-2012 at 11:16 AM..
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