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Parsons Refutes Blu-Ray Fallacies

hatt
04-16-2008, 03:52 PM
Parsons Refutes Blu-Ray Fallacies
Wednesday, 16 April 2008
Blu-ray is combating two major fallacies right now, according to Andy Parsons, chair of the Promotion Committee for the US Region of the Blu-ray Disc Association and also Senior Vice President of Pioneer. The first is that there is no need for Blu-ray because of electronic distribution. The other is that up-converted DVD is sufficient and there is no need for Blu-ray.

Some people believe electronic distribution is going to make optical disc obsolete and, says Parsons, "I can understand how people come to that conclusion because of the success of iTunes, but video is so much more data intensive than music and it's not realistic to think today's home video can be duplicated with online distribution. The internet does not have enough bandwidth to distribute video in SD, let alone HD."

What about up-converted DVD? Parsons did his own experiment. He took the same movie on DVD and on Blu-ray and played it on his own Plasma screen. He looked at them one after another and took photographs. "There's a really obvious difference. Up-converted DVD is like fake HDTV. If you've invested money in your new HD television, why are you looking at simulated high definition?" Consumers are starting to catch on, he says. From a hardware company's point of view, up-converted DVD sales are slowing.

"Packaged media has a good, healthy future. There is no more efficient way of moving 50 gigabytes around than going down to your store, buying it, and bringing it home."
http://oto-online.com (http://oto-online.com/index.php?option=com_content&task=view&id=884&Itemid=1)

Dare
04-16-2008, 04:05 PM
He is preaching to the choir. J6P won't show up for church.

jkkyler
04-16-2008, 05:18 PM
I saw trouble coming when J6P decided MP3 was 'good enough' for the mainstream music format - easier/cheaper has replaced consumer quality control.

hatt
04-16-2008, 07:07 PM
I saw trouble coming when J6P decided MP3 was 'good enough' for the mainstream music format - easier/cheaper has replaced consumer quality control.J6P also decided that it was much better to buy the one song they wanted off the album for $.99 instead of paying for the whole album. There were many reasons mp3s became so popular and few of those reasons apply to HD video.

kamspy
04-16-2008, 07:24 PM
Coca-Cola profits exceeded expectations for the quarter. If there is such a recession, wouldn't people switch to store brand soda?

That was telling when I heard it on the news today. Made me think about the whole recession killing BD thing we got going on here.

If people are willing to pay $5 for a 12 pack of pop instead of paying $2 for a 12 pack of pop, I think they'll want to squeeze some extra value out of that HDTV.

PFC5
04-16-2008, 07:54 PM
Coca-Cola profits exceeded expectations for the quarter. If there is such a recession, wouldn't people switch to store brand soda?

That was telling when I heard it on the news today. Made me think about the whole recession killing BD thing we got going on here.

If people are willing to pay $5 for a 12 pack of pop instead of paying $2 for a 12 pack of pop, I think they'll want to squeeze some extra value out of that HDTV.

Since WHEN is store brand cola that much cheaper than Coke?

In my neck of the woulds the difference is only about 5% not 40% like your example.

Just watch the next year what might end up happening with the economy. I think there might be a series of events coming that could make things much more difficult for the luxury items across the board. Heck for even normal necessities as well.

kamspy
04-16-2008, 08:05 PM
Since WHEN is store brand cola that much cheaper than Coke?

In my neck of the woulds the difference is only about 5% not 40% like your example.

Just watch the next year what might end up happening with the economy. I think there might be a series of events coming that could make things much more difficult for the luxury items across the board. Heck for even normal necessities as well.

Well, Kroger in Cincinnati has their Big K brand pop for $2 a 12 pack(everyday price). Good stuff. I drink it. Coca-Cola is around $4.75 a 12 pack(everyday non-sale price).

Deja Vu
04-16-2008, 08:35 PM
DVD = Camry. Blu-Ray = Lexus. The Camry is cheaper to buy, run and find parts for. The masses can't afford the Lexus, which no doubt is better, but they don't care because the Camry is good enough, in fact, it is better than just good enough! If super resolution DVD players hit the market and live up to the hype then the masses can get a Camry that does everything the Lexus does - good luck trying to sell the Lexus Mr. Parsons.

PFC5
04-16-2008, 08:37 PM
So they even over charge for soda in Ohio huh?:lol:

kamspy
04-16-2008, 08:52 PM
So they even over charge for soda in Ohio huh?:lol:

I guess. I buy the Coke or Pepsi when it's 3 for $9, but it never gets any cheaper than that. I went shopping today and had to get my Big K orange soda.

On a better note, it seems that Pepsi has brought Orange Crush back to the market:yippee: :yippee: :yippee:

Don't know if that is just a local thing, but I was Crush-less for a few years. I'm a sucker for orange soda. Tis perfection in a can! If only they caffeinated it.:banghead:

crazyal
04-16-2008, 09:02 PM
Thanks kamspy. I thought things were expensive in NE. At least Crush never went away and during the summer both Coke and Pepsi can be found two 12 packs for $5 almost anywhere (we'll see if it is this summer).

The title to this should have the words Blog in it since it's just one man's personal opinion. If he thinks Dl will not take off then he has his head up his a$$. It's not if but when. But then again Pioneer will get nothing when DL take off. So getting Blu-Ray into everyone's homes now only makes sense.

PFC5
04-16-2008, 09:21 PM
I guess. I buy the Coke or Pepsi when it's 3 for $9, but it never gets any cheaper than that. I went shopping today and had to get my Big K orange soda.

On a better note, it seems that Pepsi has brought Orange Crush back to the market:yippee: :yippee: :yippee:

Don't know if that is just a local thing, but I was Crush-less for a few years. I'm a sucker for orange soda. Tis perfection in a can! If only they caffeinated it.:banghead:

As Crazyal stated. We have had Orange Crush here all the time. It is definitely the best orange soda EXCEPT for this is even better:

http://www.polarbev.com/products_flavor_orangedry.html

It actually has REAL Orange juice in it too! You should try it as it is usually a little cheaper than the Pepsi/Coke products. ;)

kamspy
04-16-2008, 09:41 PM
Wal-Mart has orange crush in glass bottled six packs. If you chill them just right and get those little flakes of ice floating around.....man, it can turn the worst day into a great one. I save a few at work to savor at the end of a hard shift. I even taunt my coworkers with them and show them the little flakes of ice:lol:

I got the whole place drinking orange crush in glass bottles now:lol:

Orange Dry huh. Sounds tasty. Have to keep an eye out for that one.

Liquidx
04-16-2008, 10:59 PM
Well, Kroger in Cincinnati has their Big K brand pop for $2 a 12 pack(everyday price). Good stuff. I drink it. Coca-Cola is around $4.75 a 12 pack(everyday non-sale price).

Then tell them to stop ripping people off.

We regularly buy 4-12 packs of mixed Coca-Cola brands (Coke, Sprite, etc) non-sale for $12 weekly.

Yes, we're too lazy to grab cups and pour... it's all about the convenience.

iDarren
04-16-2008, 11:21 PM
Up-converted DVD is like fake HDTV.

'nuff said

h0mi
04-17-2008, 12:25 AM
Until someone offers a download service that enables ownership of discs, downloads won't do anything to hinder blu-ray UNLESS people become more open to the idea of rentals at the expense of owning movies.

Even with Netflix' growth, there's blockbuster & hollywood video's problems. Itunes filled a niche to allow people to buy singles that the CD market abandoned. If CD singles were sold again for $4 a pop and consistently so, CD sales wouldn't look so bad. And note that the music rental market (which Napster and Rhapsody support) hasn't exactly taken off, even though its a better value... ~$10 a month for unlimited music downloads vs buying just 10 songs a month?

Nikopol
04-17-2008, 03:17 AM
I think "download to watch" (with timelimit or whatever DRM they cough up :rolleyes: ) will directly target the disc-rental market. It's a small step from renting discs to simply downloading the film on limited conditions. I would expect a rather big part of the rental customers to switch to downloads for convenience.

It's a rather big step for those who want to "own" a copy of the movie to go from a product they can hold in their hands to owning a virtual and vulnerable data file.

venomxr8
04-17-2008, 03:34 AM
i tend to agree, digital downloads and blu ray can live in harmony side by side, downloads being primary for rentals and blu ray for ownership.

Chris Gerhard
04-17-2008, 04:04 AM
J6P also decided that it was much better to buy the one song they wanted off the album for $.99 instead of paying for the whole album. There were many reasons mp3s became so popular and few of those reasons apply to HD video.

Is the single song sale at $.99 the big item with MP3 downloads? I would think compilation CD's with 12 to 15 hit songs, often around $6-$10 is a much better product. I don't know the total sales volume for music download now, but last time I checked it was still a small fraction of total music sales. I don't doubt people are listening to MP3 or AAC most often, but I don't think the music comes from the download for pay model most of the time yet.

Chris

Stew4HD
04-17-2008, 04:26 AM
'nuff said

But, does J6P see THAT much of a difference? That is the question yet to be answered by sales.

As to Parson's refuting the fallacies, he hasn't really refuted anything but stated his opinions. What else would a guy in his position say? He has much to gain monetarily but making such statements.

When I watch SD UC, I don't think to myself "Damn, I wish this was in HD". But then again, I am one of those strange people that watch movies for the content and better AQ and PQ is just frosting.. :what:

cbcdesign
04-17-2008, 04:26 AM
I think you are right Chris. I read recently that downloads account for less than 10% of music sales.

Nikopol
04-17-2008, 04:48 AM
http://arstechnica.com/news.ars/post/20080402-apple-passes-wal-mart-now-1-music-retailer-in-us.html

[...]Overall, paid downloads accounted for almost 30 percent of all music sold in January, a number that would have been unthinkable just a few short years ago. With the Big Four labels throwing off the DRM shackles and experimenting with new delivery models like Last.fm's free streaming service, the future looks bright for digital music distribution.

Lee Stewart
04-17-2008, 07:44 AM
But, does J6P see THAT much of a difference? That is the question yet to be answered by sales.

As to Parson's refuting the fallacies, he hasn't really refuted anything but stated his opinions. What else would a guy in his position say? He has much to gain monetarily but making such statements.

When I watch SD UC, I don't think to myself "Damn, I wish this was in HD". But then again, I am one of those strange people that watch movies for the content and better AQ and PQ is just frosting.. :what:

QFT! . . . . :thumbsup:

HD Goofnut
04-17-2008, 08:30 AM
I saw trouble coming when J6P decided MP3 was 'good enough' for the mainstream music format - easier/cheaper has replaced consumer quality control.

Very true and I like your quote by Henry Ford in your signature.

crazyal
04-17-2008, 11:39 AM
I thought last January (2007) digital sales were at 10% of the over all market and growing, could be wrong though. There's all the usual arguments of "I only want one song so why buy the whole CD" but let's face it sales for MP3 sales are going up like crazy because you can click a button and with in minutes (for most) you have it.

The people who can't wait are the same people who are more likely to upgrade from DVD to Blu-Ray. But they are also the type of people who will drop it for something they feel is better quickly. In other words the type of people who can wait until they are at the store to buy a CD are also the type of people who will find DVD just fine and see no hurry to upgrade to Blu-Ray.

kamspy
04-17-2008, 11:41 AM
Will people be able to download a single chapter of a movie if they don't like the whole film:confused: ;)

hatt
04-17-2008, 02:28 PM
Is the single song sale at $.99 the big item with MP3 downloads? I would think compilation CD's with 12 to 15 hit songs, often around $6-$10 is a much better product. I don't know the total sales volume for music download now, but last time I checked it was still a small fraction of total music sales. I don't doubt people are listening to MP3 or AAC most often, but I don't think the music comes from the download for pay model most of the time yet.

ChrisNo doubt a CD is they way to go if you want the whole album or think you might want the whole album. Only problem is, very few albums contain more than one or two songs that are able to be listened to with any sort of enjoyment. This is where mp3 downloads are of benefit IMO.

apocolypse
04-17-2008, 02:34 PM
No doubt a CD is they way to go if you want the whole album or think you might want the whole album. Only problem is, very few albums contain more than one or two songs that are able to be listened to with any sort of enjoyment. This is where mp3 downloads are of benefit IMO.

Indeed. That's one of the things that pissed me off the most back in the day was when I'd throw down $15-$18 dollars for a CD to find out that I liked all of two or three songs on it, max. :mad:

Stew4HD
04-17-2008, 03:23 PM
Will people be able to download a single chapter of a movie if they don't like the whole film:confused: ;)

I sure hope so! I like chapter 4 of 9 1/2 Weeks.. that is the one I will DL :D

edders
04-17-2008, 03:32 PM
Since WHEN is store brand cola that much cheaper than Coke?

In my neck of the woulds the difference is only about 5% not 40% like your example.

Just watch the next year what might end up happening with the economy. I think there might be a series of events coming that could make things much more difficult for the luxury items across the board. Heck for even normal necessities as well.

We noticed in Vegas and at our home in the Mojhave that soda was usually very cheap, both for name brands and generics. Often Pepsi/Coke was 3.33 for a 12 pack, occasionally 4 for 10.00.

Here in Sacramento, the prices are much higher...usually around 6.00 for a 12 pack.

Wonder if they cut the retail price in markets where the weather is very hot.

Then again, it COULD BE that what we got in Vegas/Mojhave Dsrt was actually rebranded Cactus Juice :lol:

PFC5
04-17-2008, 04:28 PM
We noticed in Vegas and at our home in the Mojhave that soda was usually very cheap, both for name brands and generics. Often Pepsi/Coke was 3.33 for a 12 pack, occasionally 4 for 10.00.

Here in Sacramento, the prices are much higher...usually around 6.00 for a 12 pack.

Wonder if they cut the retail price in markets where the weather is very hot.

Then again, it COULD BE that what we got in Vegas/Mojhave Dsrt was actually rebranded Cactus Juice :lol:

The funny thing is that Coke is usually on sale so much more during the summer months in New England. You would think it was the other way around to promote sales during a slow period. Go figure.

h0mi
04-17-2008, 04:48 PM
Is the single song sale at $.99 the big item with MP3 downloads? I would think compilation CD's with 12 to 15 hit songs, often around $6-$10 is a much better product. I don't know the total sales volume for music download now, but last time I checked it was still a small fraction of total music sales. I don't doubt people are listening to MP3 or AAC most often, but I don't think the music comes from the download for pay model most of the time yet.

Chris

People aren't really comparing apples to apples with downloads vs physical sales, and it's hard to really get a fair definition.

If I buy 12 tracks from 12 different artists or albums, this is treated as an "equivilent album" sale, and is compared to CD sales. Broken out like this, online sales lag significantly far behind CD sales... about 10% of all album sales are electronic purchases.

But I dont think it is a useful way to compare music purchased in this manner. I made 12 seperate decisions to buy music and each time, instead of opting to buy the album for that artist, I bought a single track. I could've bought 12 cds. I opted to buy 12 individual tracks instead. I don't find it useful to try to compare formats by using the amount of content is available in 1 purchase (a 4 min song vs. a 40 minute album) instead of comparing specific instances where a consumer decided to make a purchase.

PFC5
04-17-2008, 04:55 PM
I think the economy will be effected from rising gas prices also, so that is also a reason for HDM to struggle more than it should.

I just watched gas prices rise 4 times in just today alone at this site:

http://autos.msn.com/everyday/gasstations.aspx?

It is a good site to see who has the lowest gas prices in your area. It was like watching the stock market today for gas prices. :lol: :error:

Dare
04-17-2008, 05:16 PM
We noticed in Vegas and at our home in the Mojhave that soda was usually very cheap, both for name brands and generics. Often Pepsi/Coke was 3.33 for a 12 pack, occasionally 4 for 10.00.

Here in Sacramento, the prices are much higher...usually around 6.00 for a 12 pack.

Wonder if they cut the retail price in markets where the weather is very hot.

Then again, it COULD BE that what we got in Vegas/Mojhave Dsrt was actually rebranded Cactus Juice :lol:

Soda is bottled/canned in local plants scattered all over the place, not manufactured centrally and shipped all around. If you live near a local bottling plant, it'll probably be cheap. If not, you'll probably have to pay for the shipping.

Joe_news
04-17-2008, 05:33 PM
About time they took on all the pie in the sky junk people keep saying about digital downloads...

Stew4HD
04-17-2008, 06:13 PM
About time they took on all the pie in the sky junk people keep saying about digital downloads...

Who took it on? The guy in the quote didn't take it on, if that is what you mean. I take his "refute" with a grain of salt. He stands too much to gain by BD being ever so successful... what would he say?

PFC5
04-17-2008, 07:29 PM
Who took it on? The guy in the quote didn't take it on, if that is what you mean. I take his "refute" with a grain of salt. He stands too much to gain by BD being ever so successful... what would he say?

I think the BDA is already setting up the next scapegoat for WHY BD isn't replacing SD DVD ever. They no longer have HD DVD and the format war to take the blame and already are looking for the next excuse. ;)

Lee Stewart
04-17-2008, 07:36 PM
I think the BDA is already setting up the next scapegoat for WHY BD isn't replacing SD DVD ever. They no longer have HD DVD and the format war to take the blame and already are looking for the next excuse. ;)

:D - The UP DVD player

Loves2Watch
04-17-2008, 07:59 PM
'nuff said

I don't agree with that assessment but I do like and think HD is better. Up-converted is usually better than standard def or 480...