Originally Posted by bruceames
True, next weeks figures will include day 2 Twilight and day 6 Tramp, although most of Twilight's sales were undoubtedly on that first day, and likewise for Tramp, with the vast majority occurring before Sunday.
More were certainly on Friday midnight and Saturday but a lot were on Sunday too. Tramp would also have good Sunday weekend sales as family orientated titles always do well on Sunday during normal family Walmart shopping trips as well and that gets into the HMM revenue and The-Numbers estimates even if its not captured in the Nielsen Videoscan first alert POS census data.
02/19/11 was $143.99 DVD and $28.69 Blu-ray last year so even a modest carryover into week 2 will make a good showing.