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Head of Sony from Format War era says new generation will never buy physical media

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Old 12-04-2008, 11:10 PM   #1
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Default Head of Sony from Format War era says new generation will never buy physical media

http://www.edge-online.com/news/harr...physical-media

Y'all remember Phil Harrison, former head of Sony and major Blu-ray advocate from the Format War days? The same Phil Harrison that surprisingly left Sony the same month that Toshiba called it quits? Ever wonder why? Well maybe because he's just not a true supporter of physical media and got sick and tired of pretending to like Blu-ray and being Sony's puppet. Maybe he felt disgusted by what his company did during CES 2008 with Warner and everything that the very next month he ups and leaves. Well now he's telling us how he really feels.

BTW, this is not flamebait. I'm not trying to troll. The link is to a brand new article with actual quotes from the former Blu-ray man himself. I will admit that the sentences in italics above are MY opinions however.
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Old 12-04-2008, 11:52 PM   #2
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He was in the gaming department. Not quite the head of the BDA.
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Old 12-05-2008, 12:48 AM   #3
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He was in the gaming department. Not quite the head of the BDA.
True dat, but the PS3 is really a Blu-ray player for the most part. Plenty of articles exist online where he's insistent on Blu-ray practically being a necessity. He talked about the media in regards to both games and movies. This isn't just BD vs. HD DVD. It's downloads vs. all discs. He's saying they're gonna do 90% digital downloads within 5 years. I think that's a big statement from someone who used to insist on Blu-ray and it's value for the PS3.
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Old 12-05-2008, 12:51 AM   #4
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Gee surprise surprise - he's a salesman. New products need a new speil.
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Old 12-05-2008, 01:01 AM   #5
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said that “there’s a generation of kids being born today and probably already alive who I’m pretty confident will never buy a physical media product. They will never buy a DVD, they will never buy a CD, and they will never buy a game in a box.”
The generation born today will start buying in ~15 years, start having its own income in ~ 20 years, start having a good income in ~ 25 - 30 years.

I hope by that time, we'll have something much better than optical media.
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Old 12-05-2008, 01:14 AM   #6
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The generation born today will start buying in ~15 years, start having its own income in ~ 20 years, start having a good income in ~ 25 - 30 years.

I hope by that time, we'll have something much better than optical media.
in 25 to 30 years from now the Western world could be the new third world, barely able to afford rice
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Old 12-05-2008, 02:45 AM   #7
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Gee surprise surprise - he's a salesman. New products need a new speil.
Actually, Phil Harrison is a very intelligent bloke. He was the one that said that the games industry needed titles like Singstar, Buzz etc to find a new market. Basically, he was the Wii's greatest advocate (back in 1999!) but couldn't get Sony to fully get on board the idea.

He pretty much single handedly made the PS2 the force it was in Europe though. He knows what people want, and it actually scares me that he might be right about this.
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Old 12-05-2008, 03:05 AM   #8
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Actually, Phil Harrison is a very intelligent bloke. He was the one that said that the games industry needed titles like Singstar, Buzz etc to find a new market. Basically, he was the Wii's greatest advocate (back in 1999!) but couldn't get Sony to fully get on board the idea.

He pretty much single handedly made the PS2 the force it was in Europe though. He knows what people want, and it actually scares me that he might be right about this.
Why be scared, if he's right he's right, if he's wrong he's wrong.
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Old 12-05-2008, 05:58 AM   #9
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Originally Posted by 85mics View Post
True dat, but the PS3 is really a Blu-ray player for the most part. Plenty of articles exist online where he's insistent on Blu-ray practically being a necessity. He talked about the media in regards to both games and movies. This isn't just BD vs. HD DVD. It's downloads vs. all discs. He's saying they're gonna do 90% digital downloads within 5 years. I think that's a big statement from someone who used to insist on Blu-ray and it's value for the PS3.
How well did those download Roku boxes do on Black Friday weekend? Im sure they were a sell out at Wal Mart . I dont see it (digital downloads) on the list of "HOT" Christmas items, wait a minute Blu Ray is on that list.

Downloads have a long way to go before 90% can happen.
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Old 12-05-2008, 07:03 AM   #10
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Yeah Blu-ray is not going anywhere any time soon I mean nothing in the near future is going to be popular like Blu-ray in terms of movies and downloads aren't going anywhere fast at all I mean not when the cable companies that most use have caps of 250 or a little more every month I mean how many HD movies can you hold on that limit a month when you can buy 100s of Blu-rays or even rent 100's a month with nextflix.
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Old 12-05-2008, 07:10 AM   #11
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Maybe people would start buying blu-ray if they didn't cost $30 a pop.
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Old 12-05-2008, 07:20 AM   #12
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Yeah Blu-ray is not going anywhere any time soon I mean nothing in the near future is going to be popular like Blu-ray in terms of movies and downloads aren't going anywhere fast at all I mean not when the cable companies that most use have caps of 250 or a little more every month I mean how many HD movies can you hold on that limit a month when you can buy 100s of Blu-rays or even rent 100's a month with nextflix.
From what I've gleaned on forum.vudu.com the H.264 format file size for a typical 2 hour long SD movie on Vudu is 4GB, the typical HD movie on Vudu is 8GB, the HDX movies are 12-16GB (+/-). So, lets say you are willing to set aside 2/3 of your 250GB limit to movie downloads (160GB) - that lets you watch 40SD, 20HD, or 12HDX 2 hour long movies. After they are downloaded you can watch them again without using any bandwidth. How many new movies do you watch in a typical month?
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Old 12-05-2008, 09:12 AM   #13
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I hope it stays the same like now if everything becomes downloads then u need a hard drive and like Nded said above with the space issues. Also what would happen to netflix if everything is downloaded would they still have streaming? Would there prices be as low as now? I doubt it but u never know
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Old 12-05-2008, 09:27 AM   #14
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I hope it stays the same like now if everything becomes downloads then u need a hard drive and like Nded said above with the space issues. Also what would happen to netflix if everything is downloaded would they still have streaming? Would there prices be as low as now? I doubt it but u never know
I don't think downloads will be taking over anytime soon. There are too many issues for that too happen. Many people like buying physical media and i dont think downloading will appeal to them.
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Old 12-05-2008, 09:34 AM   #15
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I hear you i like the streaming over my xbox it is nice and convinent but i like buying the movies as well for the art work and having the disc. I think all this will do is raise prices on hard drives as they will be need the most.
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