CES: HD DVD Takes Backseat at Toshiba Press Conference

connerc_37 · 01-06-2008, 04:02 PM

i say rebuttle

http://hddvd./news/show/Toshiba/CES_...onference/1334

In one of the first major press conferences at this year's Consumer Electronics Show, Toshiba was uncharacteristically quiet regarding its upcoming HD DVD plans.

The company dedicated less than five minutes of its presentation to HD DVD, and tucked the only mention of the format's CES presence at the end of its accompanying press release, which failed to directly mention any new HD DVD product launches.

Toshiba had been expected to introduce a fourth-generation HD DVD player at this year's show.

Addressing Warner's decision to drop support of the HD DVD format, the company echoed its earlier public statements, expressing surprise at the timing of Friday's announcement, and emphasizing the format's strong fourth quarter momentum.

Jodi Sally, VP of Marketing at Toshiba, described HD DVD unit sales in Q4 as being the best to date, with nearly one million dedicated HD DVD players in the market, saying that "only HD DVD has delivered on its commitments to the market, bringing advanced functionality and affordability."

The exec went on to caution those sounding the death knell for HD DVD. "We've been declared dead before," said Sally. "HD DVD has always put the interests of consumers ahead of companies."

From there, it was on to a lengthy unveiling of Toshiba's new line of LCD releases for 2008. There was no Q&A session following the presentation.

Dare · 01-06-2008, 04:08 PM

I'm afraid Toshiba doesn't have an answer to Warner's move. That's a shame, because they need to do something shocking and dramatic if they hope to come back from that.

I was hoping for a Toshiba dual format profile 2.0 player for less than $200.

HD Goofnut · 01-06-2008, 04:21 PM

Quote:

Originally Posted by Dare

I'm afraid Toshiba doesn't have an answer to Warner's move. That's a shame, because they need to do something shocking and dramatic if they hope to come back from that.

I was hoping for a Toshiba dual format profile 2.0 player for less than $200.

I'd pay $400 for one of those.

shadowsip · 01-06-2008, 04:23 PM

Quote:

Originally Posted by HD Goofnut

I'd pay $400 for one of those.

I think many of us would I just don't see that happening.

-Brian

Bravestime · 01-06-2008, 04:27 PM

Doesn't sound very encouraging to HD-DVD owners. Sounds like they're still in shock! If they don't hurry up and make a major move, they are going down very quickly. They should have at least give a nice speech to encourage all the owners and supporters of HD-DVD.

Super XP · 01-06-2008, 04:35 PM

Read between the lines HD DVD is working on something, and the CEO said they are not going to throw in the towel. They have a plan, just don't know what it is right now. Hope its a good one

**kamspy** · 01-06-2008, 04:45 PM

Quote:

Originally Posted by Super XP

Read between the lines HD DVD is working on something, and the CEO said they are not going to throw in the towel. They have a plan, just don't know what it is right now. Hope its a good one

Plan B!

"Wait.......what the hell IS plan B?!?!"

stevenmh · 01-06-2008, 04:54 PM

If I had been on the podium, I would have expressed confusion about not only Warner's decision, but also their statement that "the consumer has chosen," when both they and Fox, up until Friday evening, were scheduled to announce HD DVD exclusivity at this event. The consumers... all of them... changed their collective mind Friday?

And then I'd have made it clear that backstabbing business partners, particularly Microsoft, isn't a terribly strategic move. I'd have made it clear that the HDPG might not have much to say right now, due to the timing of Warner's betrayal, but that we'd have more to say in the near future when a plan of action has been developed.

They could have turned this into a bad press event for Warner and BDA and shown a strong resolve to march on in spite of the bad news. But instead they're giving the impression that they've given up.

I think they need a new marketing team. If I can think of this, they should have been able to. Then again, marketing has been one of the problems all along.

MikeRox · 01-06-2008, 04:54 PM

Quote:

Originally Posted by kamspy

Plan B!

"Wait.......what the hell IS plan B?!?!"

Make a Blu-ray player? I'd guess that is why it's plan "B" anyway.

cbcdesign · 01-06-2008, 04:58 PM

Quote:

Originally Posted by stevenmh

If I had been on the podium, I would have expressed confusion about not only Warner's decision, but also their statement that "the consumer has chosen," when both they and Fox, up until Friday evening, were scheduled to announce HD DVD exclusivity at this event. The consumers... all of them... changed their collective mind Friday?

And then I'd have made it clear that backstabbing business partners, particularly Microsoft, isn't a terribly strategic move. I'd have made it clear that the HDPG might not have much to say right now, due to the timing of Warner's betrayal, but that we'd have more to say in the near future when a plan of action has been developed.

They could have turned this into a bad press event for Warner and BDA and shown a strong resolve to march on in spite of the bad news. But instead they're giving the impression that they've given up.

I think they need a new marketing team. If I can think of this, they should have been able to. Then again, marketing has been one of the problems all along.

Business doesn't really work like that. Toshiba have to continue to work with Sony, and probably BDA members too so they won't take it personaly and start hurling insults and accusations around. Diplomacy is very important in business.

Cygnus · 01-06-2008, 04:59 PM

How was M$ a backstabber? What other companies backstabbed toshiba, other than WB?

Quote:

Originally Posted by stevenmh

If I had been on the podium, I would have expressed confusion about not only Warner's decision, but also their statement that "the consumer has chosen," when both they and Fox, up until Friday evening, were scheduled to announce HD DVD exclusivity at this event. The consumers... all of them... changed their collective mind Friday?

And then I'd have made it clear that backstabbing business partners, particularly Microsoft, isn't a terribly strategic move. I'd have made it clear that the HDPG might not have much to say right now, due to the timing of Warner's betrayal, but that we'd have more to say in the near future when a plan of action has been developed.

They could have turned this into a bad press event for Warner and BDA and shown a strong resolve to march on in spite of the bad news. But instead they're giving the impression that they've given up.

I think they need a new marketing team. If I can think of this, they should have been able to. Then again, marketing has been one of the problems all along.

MikeRox · 01-06-2008, 04:59 PM

Wonder if Toshiba will hike the prices for Cell processors?

Tbh it's in all of HDMs interest now for Toshiba to make peace with the BDA, get all studios onboard one format, and move forwards with a unified format.

Bravestime · 01-06-2008, 04:59 PM

PLAN B: Sell Toshiba stocks and Buy Sony stocks!

Cygnus · 01-06-2008, 05:03 PM

Yep, looks like toshiba was hedging their bets when that purchase was announced... Things that make u go "hmmm..."

Quote:

Originally Posted by MikeRox

Wonder if Toshiba will hike the prices for Cell processors?

Tbh it's in all of HDMs interest now for Toshiba to make peace with the BDA, get all studios onboard one format, and move forwards with a unified format.

Super XP · 01-06-2008, 05:14 PM

Quote:

Toshiba and the Environment

In an age of increasing environmental concerns, Toshiba will present "Environment Vision 2050," the company's long-term commitment to promoting the highest environmental standards, embodying its determination to contribute to a better environment in the years to 2050. Displays will include examples of improved eco-efficiency in products and business processes, based on Toshiba's demanding eco-efficiency factor, feature the largest line-up of PCs rated as Gold by the U.S. Electronic Product Environmental Assessment Tool (EPEAT), and spotlight Toshiba's participation in the US EPA's "plug-in to eCycling" programs.

Toshiba’s major presence at CES will also include various HD DVD products including HD DVD players and drives, HDTVs, PCs and other digital products.

Toshiba’s HD DVD products will also be featured at HD DVD Promotional Group’s booth (South Hall 1, #21266).

01-06-2008, 04:02 PM	#1
connerc_37 HD DVD: Way of the Future Join Date: Aug 2007 Age: 17 Posts: 395	CES: HD DVD Takes Backseat at Toshiba Press Conference i say rebuttle http://hddvd./news/show/Toshiba/CES_...onference/1334 In one of the first major press conferences at this year's Consumer Electronics Show, Toshiba was uncharacteristically quiet regarding its upcoming HD DVD plans. The company dedicated less than five minutes of its presentation to HD DVD, and tucked the only mention of the format's CES presence at the end of its accompanying press release, which failed to directly mention any new HD DVD product launches. Toshiba had been expected to introduce a fourth-generation HD DVD player at this year's show. Addressing Warner's decision to drop support of the HD DVD format, the company echoed its earlier public statements, expressing surprise at the timing of Friday's announcement, and emphasizing the format's strong fourth quarter momentum. Jodi Sally, VP of Marketing at Toshiba, described HD DVD unit sales in Q4 as being the best to date, with nearly one million dedicated HD DVD players in the market, saying that "only HD DVD has delivered on its commitments to the market, bringing advanced functionality and affordability." The exec went on to caution those sounding the death knell for HD DVD. "We've been declared dead before," said Sally. "HD DVD has always put the interests of consumers ahead of companies." From there, it was on to a lengthy unveiling of Toshiba's new line of LCD releases for 2008. There was no Q&A session following the presentation. __________________ Age: 16 Location: Seattle WA Toshiba HD A2: 31 Movies Sony BDPS1: 6 Movies 50' in Samsung Plasma 42' in Viore Plasma Nintendo Wii Xbox 360 Dish HD

01-06-2008, 04:27 PM	#5
Bravestime Supporter of HiDef Join Date: Sep 2007 Location: Aiken, SC Age: 53 Posts: 4,414	Doesn't sound very encouraging to HD-DVD owners. Sounds like they're still in shock! If they don't hurry up and make a major move, they are going down very quickly. They should have at least give a nice speech to encourage all the owners and supporters of HD-DVD. __________________ Life is Short, Watch a Movie

01-06-2008, 04:35 PM	#6
Super XP Star Trek: The Movie! Join Date: Aug 2007 Location: Toronto, ON. Canada Posts: 5,775	Read between the lines HD DVD is working on something, and the CEO said they are not going to throw in the towel. They have a plan, just don't know what it is right now. Hope its a good one __________________ Toshiba Regza 46" HDTV (46RF350U) LCD 1080p/24p Toshiba HD-A35 / HD-A3 / XD-E500 LG GGC-H20L Super Multi / PC Drive Onkyo TX-SR605 7.1 TrueHD/DTS HD MA Precision Acoustics™ 8Ch. Hi Def Loudspeaker Series DVD's = 200 = 130 = 10

01-06-2008, 04:59 PM	#12
MikeRox Blu Blu Skies! :D Join Date: May 2007 Location: Huddersfield, United Kingdom Posts: 12,260	Wonder if Toshiba will hike the prices for Cell processors? Tbh it's in all of HDMs interest now for Toshiba to make peace with the BDA, get all studios onboard one format, and move forwards with a unified format. __________________ REGION B 4TW! Latest HD additions - I Love You Man - 17 Again - Born on the 4th of July - Paul Blart: Mall Cop - Monsters, Inc. HD Movies - Um... Lost count >_< bout 250 Latest Gaming Additions - Mirrors Edge - Scene It BOS - Wartech: Senko No Ronde - Lego Indiana Jones/Kung Fu Panda 2 pack - Silent Hill

01-06-2008, 04:59 PM	#13
Bravestime Supporter of HiDef Join Date: Sep 2007 Location: Aiken, SC Age: 53 Posts: 4,414	PLAN B: Sell Toshiba stocks and Buy Sony stocks! __________________ Life is Short, Watch a Movie

01-06-2008, 04:08 PM	#2
Dare I moon you. Join Date: Jul 2007 Location: Phoenix, Arizona Posts: 4,431	I'm afraid Toshiba doesn't have an answer to Warner's move. That's a shame, because they need to do something shocking and dramatic if they hope to come back from that. I was hoping for a Toshiba dual format profile 2.0 player for less than $200. __________________ LG GGC-H20L Super Multi Blue Blu-ray & HD DVD ROM Drive 58 31

01-06-2008, 04:54 PM	#8
stevenmh High Definition is the definition of life. Join Date: Nov 2007 Posts: 42	If I had been on the podium, I would have expressed confusion about not only Warner's decision, but also their statement that "the consumer has chosen," when both they and Fox, up until Friday evening, were scheduled to announce HD DVD exclusivity at this event. The consumers... all of them... changed their collective mind Friday? And then I'd have made it clear that backstabbing business partners, particularly Microsoft, isn't a terribly strategic move. I'd have made it clear that the HDPG might not have much to say right now, due to the timing of Warner's betrayal, but that we'd have more to say in the near future when a plan of action has been developed. They could have turned this into a bad press event for Warner and BDA and shown a strong resolve to march on in spite of the bad news. But instead they're giving the impression that they've given up. I think they need a new marketing team. If I can think of this, they should have been able to. Then again, marketing has been one of the problems all along.

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