My boss just bought the 60 inch kuro and I have seen it myself at BB in there display area and can only assume the 50" looks just as good and I have read many things about the 800u being top of the line for panansonic but have never actually seen it for myself and BB is terrible at having what you want in stock. If I could afford the kuro I would have been all over it but the 46" panny was in the budget