Quote:
Originally Posted by stonedog23
Bankruptcy "ain't" what it use to be. Plenty of companies in "bankruptcy" operate as business as usual (minus a few middle managers). K-Mart emerging from bankruptcy to absorb Sears is a good example.
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I understand that companies seek bankruptcy protection to be able to continue to operate, not all bankruptcies mean the company will be liquidated, that wasn't my point. This company can't make players, it will sell players made by other companies, apparently this one will be a rebadge of a Sharp player. I am sure the original plans were to enter the market that hopefully had profit potential and to offer Blu-ray players for customers that are happy with their Olevia HDTV. The problem is, now Blu-ray player prices are down the toilet and an Olevia $300 Blu-ray player will sell about as well a $300 Olevia DVD player. If this product does show up at retailers, I believe the quantities will be very small. Obviously the company couldn't make much profit from HDTV sales and Blu-ray will be competitive with slim margins as well, there just isn't any point in this product for this company in my opinion.
Maybe this player will actually become available and a few people will buy it, I don't know. I would be surprised if the market share equals .01%, meaning 1 in 10,000 players sold being an Olevia would be better than I think is possible. The costs to provide warranty coverage, customer service, advertise and distribute this player, I am sorry, this company doesn't appear to be in any position to do any of it.
Chris