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Originally Posted by MidnightWatche
Not the most creative ad, but I'm sure millions of people saw that $149 price and heard that it will also make your current DVD collection look great. Keep getting the word out in print, online and on TV! 
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Honestly, as long as it got the price point across, and showed a few popular movies, that's fine.
We shouldn't have expected or wanted some animal, talking-baby, or has-been celebrity-laden commercial distracting from the main points. And a hammer-toss into Howard Stringer's head would have just confused things.