Thread: Blockbuster gets new ammo in Netflix battle
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Old 08-09-2007, 12:56 PM   #6
PFC5
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Originally Posted by Lee Stewart View Post
Everyone does realize that BBI bought Sony out on this. Sony owned I believe about 20% of Movielink.

And NF bought out Wal-Mart's DNL service with a piece going to WM. You can go to this page in their website and DNL but you are really doing business with NF:

http://mediadownloads.walmart.com/mmce/jsp/storeHome.jsp;jsessionid=G7THPG55tNrQKf6889zq9prl0 QX04TvTpVTHDzGR6zLWMNyyP33x!-1946803518
That would help explain how the rental numbers fell into place for blockbuster to decide to only expand with BD into those additional 1450 B&M stores.
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