Bought a Sony KDF-42WE655 from
http://www.pcmall.com. They have pretty good prices and they're an authorized Sony dealer. Their customer service is decent.
The trucking company that they used, Watkins, (
http://www.watkins.com/) was pretty garbage though, after 2 failed deliveries, I ended up driving to the truck company depot to pick the TV up myself. First they didn't show up on the day of the appointment. They were suppose to come between 9 to 11am, when noon came around, I called them, they said it would come in the afternoon. Then at 5pm I called them again and they said the TV wasn't going out today due to some malfunction with their lifts. $@#%@%@ Wasted a day doing nothing waiting for a TV that wasn't coming.
Then I rescheduled for a Friday delivery, they showed up on Thursday when no one was home and didn't bother calling me and didn't come on Friday. So I got their address and drove to the depot to pick the TV up.
Ordered my DVD player from pcmall.com too, that went without any problems since it was shipped via UPS.